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Frequently Asked
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Everything You Need to Know
Frequently Asked Questions
General Outlook
What is the full name of MAFEST?
Meet Africa Fashion Festival.
What is the festival all about?
Meet Africa Fashion Festival (MAFEST) is a pan-African creative economy platform established to promote Africa's fashion, textile and garment industries while creating opportunities for trade, investment, tourism, youth empowerment and cultural exchange. The festival brings together designers, manufacturers, investors, policymakers, diplomats, development partners, celebrities, media organisations and consumers from across Africa and beyond.
What are the events of Meet Africa Fashion Festival and duration?
- The festival is a three-day show, comprising of:
- Business-to-Government (B2B) Policy Conference
- Textile and Garment Exhibition
- African Model Competition
- Fashion shows and Awards
- Eco-Fashion Workshop (Masterclasses)
- MAFEST Festival Village and Roadshow
Proposed Venues?
- MAFEST Grand Finale, Crowning and Award — Transcorp Hilton, Abuja
- Conference — International Conference Centre, Abuja
- MAFEST Festival Village — Old Parade Ground, Abuja
- Workshop — 3Js Utako, Abuja
- Note that all venues mentioned above may change. Full confirmation including the HOST City to be made in March 2027.
When is the festival scheduled to take place?
September 2027. Full Details to be announced March 2027 at a World Conference.
For Designers
How many fashion designers would feature in the festival?
A total of no fewer than 50 fashion designers would be featured on the runway; 25 models for each day.
How much clothing would each fashion designer showcase?
- Each designer would showcase 15 pieces of well-tailored designs — size 6.
- Each to create 5 costumes:
- Casual
- Evening
- Beach Wear
- Corporate Wear
- Bridal Wear
Must the fabrics to be used for the clothing be strictly African?
70 percent African fabrics, 30 percent others.
Are the designers to provide their models?
No, please. The organisers would provide all the models, both male and female. Their vital measurements would be sent to all participating designers.
How many days would a fashion designer spend in Abuja during the festival?
A full week or three days to the show.
Models
How about the Models?
No fewer than 100 Models — both upcoming, professionals and Super Models will be featured, both female and male.
Will there be Model Castings?
Yes, please. All Models that will participate in all our runways must go through our castings (online and physical) for selection. The dates and period of the castings would be communicated to all Models who register for the selection process.
How about accommodation?
Between 10 days and a week to the show, accommodation and feeding would be offered to both Models and Fashion Designers.
Is there Camping?
Yes, provisions are being made for 10 days camping for the Models, crew and Designers.
What about transportation?
We would provide return tickets to all invited Designers and models as well as provide local transportation within Abuja.
MAFEST African Model of the Year
What is this competition all about?
The MAFEST African Model of the Year competition is a flagship pan-African talent discovery platform under the Meet Africa Fashion Festival (MAFEST). The competition seeks to identify, celebrate, and promote emerging modelling stars across Africa and crown one of them as the African Model of the Year.
How about participating in the MAFEST African Model of the Year Competition?
This is the only competitive segment of the Meet Africa Fashion Festival (MAFEST), open to all emerging Models from across Africa. Entry is strictly by registration online and official selection both online and physical castings.
What is the cost of participation?
Purchase the participation form and pay ₦20,000 or its equivalent in USD (non-refundable participation fee).
Is the competition only for female models?
Yes, for now only female Models are eligible to participate, except we secure sponsorship that can fund both male and female prize categories.
Eligibility Criteria?
- Must be 18–25 years old.
- Must be a citizen or resident of an African country.
- Must provide a valid government-issued ID.
- Must provide a modelling portfolio (minimum three photos).
- Must sign image rights and participation consent.
- Must not be tied to any contractual disputes.
Entry Requirements?
- Each applicant must submit:
- A professional headshot.
- Full-body photo.
- Video introduction (optional but encouraged).
- Biography (150–200 words).
- Contact information.
- Signed declaration of authenticity.
What are the selection & shortlisting criteria?
- A screening panel evaluates applicants using the following criteria:
- Runway presence.
- Editorial (photogenic) versatility.
- Camera engagement.
- Communication & personality.
- Professionalism.
What are the prizes to be won?
- Star Prize — $5,000 USD
- 2nd Prize — $2,000
- 3rd Prize — $1,000
- Plus consolation prizes.
Will there be a voting selection process for the contestants?
There shall be public voting for the finalists, in addition to a selection Jury that scores the contestants relying on laid down rules that would be communicated to both the contestants and the public.
How about the vote weighting?
- Public Vote — 60%
- Jury Score — 40%
- Total = 100%
Composition of the Jury Panel?
- The jury includes:
- Renowned fashion designers.
- Top modelling agents.
- Media & fashion editors.
- Creative directors.
Are all information shared subject to Data Protection?
All data shall comply with NDPR (Nigeria Data Protection Regulation). Contestant and voter data will only be used for official purposes.
The Events
How many days are for the fashion show segment?
One day Main Grand Finals and three days run at the MAFEST Festival Village. The MAFEST Festival Village runway shows are strictly for the emerging Models — male and female.
What is the schedule duration of the events?
- Workshop (Masterclasses) — 2 days
- MAFEST Festival Village — 3 days
- Roadshow — 1 day
- MAFEST B2B Policy Conference — 2 days
- Exhibition — 3 days
- Fashion Runway — 4 days
Unveiling of the 2027 Edition
Unveiling of the 2027 edition: 3js Hotel, Utako, Abuja on September 8, 2026.
Still Have Questions?
Our team is ready to help with anything else you need to know.
